Showing posts with label creative. Show all posts
Showing posts with label creative. Show all posts

Friday, February 25, 2011

ADup! Closer Than You Think

I love this advertisment! Another show not tell ad that incorporates interaction from customers.  This university contructed a bench with a desk on the side.  Great concept!

ADup When Sparks Fly

I love this ad.  It shows and doesn't tell so much.  I love the use of the white background.  The match with the houses on the stick is a very creative concept.

Wednesday, February 9, 2011

What is Africa To Me?


Poet, Countee Cullen’s poem, Heritiage came to mind when I viewed this poster. In this poem he asks the question, “What is Africa to me…”.  This poster helps to construct a feeling that is felt deep in the soul.  I immediately fell in love with the poster for so many reasons.  I love the way the image is in the design of a ship as well as a man with a bow and arrow!  The imagery is stricking! LOVE THIS POSTER!

Monday, January 31, 2011

PackAging Matter II

Even Kleenex has fun with packaging!  These boxes are a great representation of the season along with Kleenex's Brand Campaign Push.

PackAging Matters III

This Evian Water package is a great example of packaging design. The texture creates an "icy" feel.  The typography placed in a slanted position helps to create a slope on the bottle.

Wednesday, January 19, 2011

Butterfly Is My Style

Creativity Pays!  The poster for this zoo in San Francisco is a great example of gestalt.  Here we have the image of the butterfly wings and the space where the body would normally be. Great Way to get people to participate! Love the Design!

Monday, September 27, 2010

Raining with Creativity


Browsing through Essence magazine, I came across this advertisement.  At the bottom of the ad it reads: The simplest moments are the most refreshing. I believe that this composition’s use of creative concepts contributes to the advertisement’s statement at the bottom. Chili, a singer, and her son in the background appeal to the demographics for Essence Magazine.  From the water falling in the background we get the notion of “dancing and singing in the rain”; that is, enjoying what life brings. We also see the oversized Dasani water bottle serving as figure.  The bottle’s placement makes it appear 3D and it made me want to just reach out and grab it.   The ad delivered the message before I read the bottom lines. 

The Nature of Creativity


Browsing through Money Magazine, I came across this ad for Kia. Kia did a great job at using nature vs. technology to make a statement about the Kia Forte.  The black background makes it easy to see the camel with spots.  We know that camels are animals that can go a long distant without having to stop; however, we have never seen a camel with spots!  This is like a cross between a leopard and a camel!  In between the camel and the vehicle are the words: Fast and Fuel efficient!  Also the bottom of the ad begins, “The world has never seen anything like this…”   The ad did a great job at delivering the message using creativity.