Tuesday, September 21, 2010

Juggling a Lot? Try Balance!

Asymmetrical balance and symmetrical balance are two principles used in design. Sometimes, balancing texts and images can create a problem, however I found two examples of compositions that did a great job at utilizing the principles: 

Asymmetrical Balance
This page layout uses 3 columns.  In the far left two columns are the texts and in the far right column are the pictures. The two columns of text are balanced by the photos in the left column and the photo at the top of the page helps to balance the text at the bottom of the page.  
  

Symmetrical Balance
There is a strong emphasis on the Starbucks cup as the center. Surrounding the cup to the left and to the right is the text. Within the text to the left and right of the cup are smaller pictures as well.  The larger font at the top of the composition adds to the symmetrical balance.  The mountain at the top adds to the symmetrical balance and gives us a dividing point.


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